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TikTok Shop Emerges as One of the Fastest-Growing Brands in the U.S., Signaling Mainstream Acceptance of Social Commerce

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A recent survey by Morning Consult highlights that TikTok Shop is among the fastest-growing brands in the U.S. in 2025, ranking third in growth, just behind DoorDash and Fruit of the Loom, and surpassing several major digital service brands. The report emphasizes that TikTok Shop is increasingly seen by American consumers as a standalone shopping […]

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Kroger to Close Three Automated Fulfillment Centers, Shifts Focus to Store-Based and Third-Party Delivery

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Kroger Co. announced plans to shut down three automated fulfillment centers—located in Pleasant Prairie, Wisconsin; Frederick, Maryland; and Groveland, Florida—which were built using Ocado Group technology. The company expects to record a $2.6 billion impairment charge in the current fiscal quarter related to these closures. Kroger explained that this strategic shift aims to improve e-commerce

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